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info@dazzledezine.com
Ph: +1 647.818.6603
Online Marketing that increases your

Online Marketing Agency

That Empowers Your Business.

Increase Sales & Revenue
Boost Return On Investment
Generate More Awarness
A SNEAK PEEK ON OUR

Online Marketing Services

More Targeted Traffic
Online Marketing campaigns that drive the right traffic to your business.
More Targeted Traffic
Online Marketing campaigns that drive the right traffic to your business.
More Targeted Traffic
Online Marketing campaigns that drive the right traffic to your business.
YOU GET WORLD-CLASS

Online Marketing Capabilities

We are incredibly passionate about creating and delivering online marketing campaigns for our clients that make the ultimate difference and allow them to compete and grow.
Paid Ads
Instant boost in traffic that delivers sales and brand awareness.

–  Google Search Ads
–  Facebook & Instagram Ads
–  Native Ads
–  Google Shopping Ads
–  LinkedIn Ads
–  Conversion Rate Optimisation

SEO
Maximise reach and sales through organic search.

–  Local SEO
–  Global SEO
–  Enterprise SEO
–  Ecommerce SEO

Social Media
Connect, engage and build trust through social media channels.

–  Facebook
–  Instagram
–  YouTube
–  LinkedIn

Email, SMS & Chatbot
Communicate more effectively and convert conversations to purchases.

–  Email Outreach
–  Email Marketing Funnels
–  Chatbot Marketing
–  SMS Marketing

PR
Dominate the earned media space and take your business to the next level.

–  Media Features
–  Press Releases
–  Community relations
–  Media Relations

Influencer Marketing
Leverage the right influencers and see your sales and trust take off.

–  Recruitment
–  Performance Management

WE'D LOVE TO WORK WITH YOU TOO

Our passion is helping
clients succeed.

THE BEST MARKETING & DIGITAL TRANSFORMATION ADVICE

All your Digital resources in one place.

Message from our Founder

They say don’t reinvent the wheel but we say, re-invent everything.

Founder & Managing Dirtector

TESTIMONIALS

What our clients say
about our work.

SOME QUESTIONS YOU MIGHT HAVE

General

What is Digital Marketing?

Digital Marketing or as sometimes referred to as Online Marketing, is major component of any marketing strategy today. It includes a large range of marketing activities and efforts.

Over the last decade, hundreds of billions of dollars shifted from traditional media forms like TV & Radio to digital marketing. Today, most global brands are spending well over 50% of their marketing budgets on digital marketing.

 

With hundreds of billions spent in digital advertising and over 8,000 different marketing technologies, and emerging social media platforms, digital marketing is changing at an unprecedented pace. However, the principles and foundations of marketing don’t change. What varies however, is how find, reach, and communicate to your target audience.  

Will Digital Marketing work for me?

Unless your target buyers do not use a computer or a mobile device, the chances are digital marketing is certainly going to work for you. The question is, which digital marketing strategy will work for you. Should you focus on a Facebook or LinkedIn? Should you spend more money on advertising or content marketing? There are so many tactics and strategies to adopt and implement.

 

At SAVV Digital, before we commence working with you, we come up with the digital marketing strategy that fits your business model. We run it by you and make sure you fully understand it and see how it’s going to drive the business outcomes you want to achieve.

 

In saying that, the biggest differentiating factor comes down to how committed you are to investing digital marketing. We don’t make any false promises or cheap commitments. Digital marketing is a time and financial investment which requires commitment and alignment across your organisation.

What is Digital Advertising?

Digital Advertising means buying media and Ad types through various digital platforms. This includes Google Ads, YouTube Ads, Facebook Ads, LinkedIn Ads and a multitude of other platforms. It also includes Native Advertising and Programmatic Ads.

There are several advantages to digital advertising vs. other marketing initiatives.

For starters, you can exponentially accelerate growth through digital ads. Unlike other marketing initiatives and if done right, Digital Advertising can catapult your brand. We’ve created digital ad campaigns for our clients that have grown their monthly revenue by up to 700% in just 3 months.

The other great benefit of digital advertising is low barrier to entry. Many platforms don’t have a minimum ad budget which means small businesses have a chance to grow and compete.

Another major benefit of digital advertising is transparency and measurability. And with the right optimisation strategy, you can make improvements day in day out to increase the return on your investment.

What's the importance of SEO?

According to recent data, 70% of Google search clicks are organic and 30% go to Google Ads.

Search Engine Optimisation is another important facet of digital marketing. Generating traffic through organic search means that your website visitors are actively searching for your product or service. Through high purchase intent keywords, you can zoom in on the right audience and generate qualified traffic and leads.

 

A large percentage of people searching on google (and other search engines) perceive organic search results to be trustworthy.

 

Unlike digital advertising, SEO is a medium to long-term strategy. It takes time to build and convert your efforts and investment into revenue. However, the ROI of SEO can be one the highest compared to many other digital marketing strategies.

How to create the right Email Marketing Strategy?

Research shows that 3% of visitors can make a purchase decision on the first visit, 50% don’t make a purchase and 47% take time to decide. This is why Email Marketing is absolutely critical. Taking the time to nurture and educate your prospects about your product or service is instrumental to your success.

Email marketing in most cases, has the highest ROI across all digital marketing channels.

What is Marketing Automation?

In 2011, there was about 150 marketing automation tools. In 2020, that number grew to over 8,000. Marketing automation is growing at an unprecedented speed is a vital part of digital marketing. It allows you save time on redundant tasks but more importantly, it allows you to understand your prospective customer better. Another major benefit of marketing automation is that is helps you improve the overall experience of your prospects and customers.

 

To have an effective marketing strategy, you need to implement the right marketing technology stack. At SAVV Digital, we make sure we keep up with all the emerging technologies and marketing tools. Whether it's analytics, CRO tools, measurement and attribution, advertising platforms, we know what to use and how to use it.

What is conversion rate optimisation?

Conversion rate optimisation (CRO) involves all the tools and methods a business uses to improve the lead and sales conversions on their websites and apps. A big part of CRO includes A/B testing which allows you to understand what works better and what tactics you should focus on. That could be the copy of your Ads, design of your landing pages, or many of the other components of your digital marketing.

 

CRO allows you to increase the ROI of your marketing efforts without spending more money on advertising or other campaigns. It focuses on optimising your current campaigns by identifying gaps and opportunities. There are many ways to go about CRO. However, it all starts with understanding your target audience on a deeper level and full knowledge of your buyer personas.

What is Online Reputation Management?

Online Reputation Management is all about enhancing and improving the reputation of your business on the web. People read and share their opinions about your business everywhere. From Google Reviews to Reddit, there's an abundance of outlets for people to share their experiences with your brand.

Online reputation is the dark horse of digital marketing. Although, measuring the ROI of reputation management is not as straight forward as other digital marketing efforts, it’s incredibly important. Research shows that over 90% of people check online reviews before deciding to make a purchase. If your online reputation is damaged, your sales will be negatively impacted.

Having an effective online reputation management strategy will allow you to grow faster.

What should I know before hiring a Digital Marketing Agency?

First and foremost, it is important to have a clear idea on your business goals and objective. To get the highest return on your investment, your online marketing agency needs to know what you want to achieve as well as your overall business strategy. When your business and marketing agency are 100% aligned, magic happens.

 

Second, you need to know their capability and expertise. Marketing agencies aren’t born equal. Some agencies are good at PPC advertising, some specialise in email marketing, and some are good at social media marketing. However, finding and working with a competent full service digital marketing agency pays off dividends. Having your entire digital marketing services aligned under one vision and direction means that all your communication and digital marketing efforts are optimised.

 

Lastly, you should find out what their plan is for the first 3 months. That initial period is critical to get right. Having a detailed plan and sound marketing strategy will maximise your chances of success. Before hiring an agency, make sure you go through their 90-day plan and discuss their marketing strategy in detail.

WE LOVE TO HELP

Got a project?
Let’s talk.

With SAVV Digital, you get the best of both worlds. You get the cost-effectiveness of a Digital Marketing Agency or Software Development Company, but you also get a streamlined, aligned capability that acts and operates as an in-house team driven by your goals and vision.

THE BEST MARKETING & DIGITAL TRANSFORMATION ADVICE

All your Digital resources in one place.

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